The fashion industry is constantly evolving, with new trends emerging every season. In India, women’s fashion is particularly dynamic, with a wide range of styles and influences. So, what are the trends to watch out for in 2024?
1. Sustainable fashion
Sustainability is becoming an increasingly important issue for consumers around the world, and this is reflected in the fashion industry. In India, there is a growing demand for sustainable fashion brands that use eco-friendly materials and production methods.
2. Athleisure
Athleisure is a trend that has been gaining popularity for several years now, and it shows no signs of slowing down in 2024. This trend is all about comfort and style, and it is perfect for the modern woman who is always on the go.
3. Statement jewellery
Statement jewellery is a great way to add a touch of personality to any outfit. In 2024, look out for bold and chunky jewellery pieces that make a statement.
4. Bright colours
Bright colours are always in fashion in India, and this is especially true in 2024. Expect to see a lot of vibrant shades, such as pink, yellow, and green, on the streets.
5. Traditional textiles
Traditional Indian textiles, such as Kantha and Bandhani, are making a comeback in 2024. These textiles are not only beautiful but also sustainable, making them a great choice for the eco-conscious consumer.
6. Indo-western fusion
Indo-western fusion is a trend that has been popular for several years now, and it shows no signs of slowing down in 2024. This trend combines elements of Indian and Western fashion to create a unique and stylish look.
7. Plus-size fashion
The plus-size fashion industry is growing rapidly in India, and this is reflected in the trends for 2024. Expect to see a wider range of stylish and flattering options for plus-size women.
8. Minimalism
Minimalism is a trend that is gaining popularity in all areas of life, including fashion. In 2024, look out for simple and understated pieces that are made from high-quality materials.
9. Vintage Fashion
Vintage fashion is always a good way to add a touch of individuality to your wardrobe. In 2024, look out for vintage pieces from the 1970s and 1980s, which are making a comeback.
10. Androgynous fashion
Androgynous fashion is a trend that is becoming increasingly popular in India. This trend is all about blurring the lines between gendered fashion styles.